Opening Your Own Massage Clinic

Wednesday, September 21st, 2011 No Commented
Categorized Under: Main

Finally having your license to perform massages for the public is quite an accomplishment! You are now ready to start your own business. Here are some basic tips that can help you as you begin this new adventure. Keep in mind that every situation is different. However, there are some practical ideas that remain the same anytime a new business is launched.

Don’t even consider practicing until you have your business license and have been approved. You will need to review the regulations in your part of the country and fill out the required forms. Many of these forms will probably be available online. You must find a location to set up your clinic. Look for a location that is easily located and seen by the public. A background check, zoning referral, fingerprints and other important documents may be needed.

Another important aspect of opening your new clinic is advertising. It’s important to remember that while people have varying ideas about advertising, the main key is to let people know about your new business. It’s especially important in the early stages of your business so people can learn about your business, what you offer, where you are located, how to reach you, etc. Plan to spend as much as you can on advertising, within reason. In order to get the word out as quickly and least expensively as possible, be sure and hire an advertising agent who is efficient and effective.

Once you have permission to open your business, you can start looking for the furniture and equipment you will need. You will need an adjustable massage table, warm lights and other important items. One of the most important ingredients to a good massage clinic is the atmosphere. It’s important for your clients to be able to relax and enjoy their massage. Soft music playing in the background, a heater in the winter to keep the room toasty warm, and of course, a convenient place to change their clothes – these are some of the key elements that can be a part of your new massage room.

Finally, your main objective is to build a clientele that schedules regular visits with you. Be sure and have an attractive business card handy for customers. As they come back more often, be sure and get feedback about the visits, how they felt after they went home and if they would like for you to do anything differently. It’s important to communicate with your customers on a regular basis as this type of business usually grows through word of mouth.

Starting a massage clinic will require hard work, perseverance and patience. Your business will grow, however, as you begin to make contacts. You may experience ups and downs, but through it all, you will eventually be able to enjoy a business that will be both successful and profitable.

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